JK Tech to Showcase UX Transformation of Business Applications at the EMEA PUG Challenge 2015

New Delhi, Oct 5, 2015: JK Tech, a global IT services and IT solution company, today announced its participation as a sponsor and exhibitor at the EMEA PUG Challenge 2015 to be held in Copenhagen, Denmark during November 4-6, 2015.

With the explosion of social media and smartphones customers are becoming incredibly empowered. As a result, the dynamics of the relationship between brands and customers is evolving. However, many organizations are having one-sided customer relationships, which is usually not to the advantage of customers and has direct and indirect impact on business growth.

Organizations need to focus on the new technologies and platforms that play an important role in improving customer relationships and experiences, rather than just investing in the customer-winning strategy. Simply putting, businesses need to value the significance of Customer Experience, and JK Tech is well-positioned to help organizations transform their applications by creating delightful customer experiences.

At the event, you will hear from JK Tech:

  • UX transformation – what, why and how; while using your current application investment
  • Use-cases across industry verticals
  • Business value driven from this transformation

“The PUG Challenge is an exclusive platform that brings together C-level executives from the Progress world.” says Rajinder Kamra, Senior VP, Progress Services. “We are excited to talk about UX transformation at this event and will demonstrate how organizations can leverage UX to essentially transform from systems of records into systems of engagement.”

About JK Tech

JK Tech is a global IT services and solutions company that provides end-to-end software lifecycle services. Having a presence in over 25 countries spread across the USA, Europe, and Asia and with three advanced software development centers, it solves business challenges and creates value for customers. With a global employee talent of over 1000, JK Tech is part of the 100-year-old J.K. Organization, one of India’s largest conglomerates and $4 billion group.

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